Fitwell Hub Ecosystem Business Model to Handle 1,000 Calls/ Day
FitwellHub is a hybrid clinic ecosystem platform operating on a subscription model that prioritizes the efficient management of patients’ medical journeys. It will establish a network of 12 hubs strategically located across Pakistan, each serving approximately 100,000 patients.
Staffing and Infrastructure
To manage this patient volume effectively, the Fitwell Hub Ecosystem is supported by

18 General Practitioners/ Family Physicians
These primary care providers are responsible for the initial assessment, diagnosis, and management of patients.

54 Doctor Assistants and Call / Control Centre Staff
These individuals assist the GPs/FPs by managing appointments, handling administrative tasks, and providing telehealth support.

8 Support Staff Members
This group includes professionals from HR, IT, Accounts/Legal, Customer Service, and Administration who are essential
for the smooth functioning of the ecosystem.

Facilities and Physical Space
The system operates across approximately 10,000 square feet
of space, distributed among the hubs to ensure adequate room
for patient care, administrative functions, and support services.
Evaluation of Effectiveness and Quality of Care
Current Footprint in Multan
Fitwell Hub has established a robust presence in Multan with a diverse range of healthcare facilities:
1 SMART HYBRID CLINIC
3 SATELLITE CLINICS
12 OPD CLINICS
12 HOSPITALS
25 VIRTUAL CLINICS
39 PHARMACIES
42 COLLECTION CENTERS
Supported by a dedicated team
Serving a wide membership base of 1 to 100,000 members.
This extensive network allows Fitwell Hub to provide comprehensive and accessible healthcare services across Multan.
National Footprint
Expanding nationally, Fitwell Hub is projected to cover 12 cities with the following infrastructure:
KARACHI
LAHORE
FAISALABAD
MULTAN
RAWALPINDI
ISLAMABAD
HYDERABAD
GUJRAWALA
PESHAWAR
BAHAWALPUR
QUETTA
MUZAFFARABAD
KARACHI
LAHORE
FAISALABAD
MULTAN
RAWALPINDI
ISLAMABAD
HYDERABAD
GUJRAWALA
PESHAWAR
BAHAWALPUR
QUETTA
MUZAFFARABAD
Expanding nationally, FitwellHub is projected to cover 12 cities with the following infrastructure:
Expanding nationally, FitwellHub is projected to cover 12 cities with the following infrastructure:
Expanding nationally, FitwellHub is projected to cover 12 cities with the following infrastructure:
Expanding nationally, FitwellHub is projected to cover 12 cities with the following infrastructure:
Expanding nationally, FitwellHub is projected to cover 12 cities with the following infrastructure:
Expanding nationally, FitwellHub is projected to cover 12 cities with the following infrastructure:
Expanding nationally, FitwellHub is projected to cover 12 cities with the following infrastructure:
Supported by an expanded team
Expected to serve a membership base of 1.2 million members.

288 General Practitioners (GPS)

216 Specialists

900 Support Team Members

3600 Consultants
Strengthened by an extensive team
Projected to serve a membership base of 7.2 million members.
1728 GENERAL PRACTITIONERS (GPS)
1296 SPECIALISTS
5400 SUPPORT TEAM MEMBERS
21,600 CONSULTANTS
This expansive network not only ensures comprehensive healthcare coverage but also lays a solid foundation for future growth and community health improvement over the coming years.
The Fitwell Hub Ecosystem is a well-structured and resource-rich platform capable of providing high-quality care to a large patient population. Its comprehensive network, efficient staffing, and strategic use of telehealth services ensure that patients receive timely, coordinated, and effective healthcare. By maintaining a balance between accessibility and specialized care, Fitwell Hub can significantly improve health outcomes and patient satisfaction across Pakistan.